Phytech – which uses proprietary plant and field condition sensors to deliver data-driven agronomic insights and recommendations to growers – currently provides daily service to over 1,000 global producers of fruit, nuts, and commodity crops, covering 45 million trees across 18,000 sites.
It hopes to significantly increase its market presence after integrating its technology into the global operations of Rivulis and Netafim.
By combining its real-time plant health monitoring and automation technologies with Rivulis' and Netafim’s irrigation expertise, the partnerships hope to create more comprehensive and powerful solutions for farmers.
The collaborations also aim to optimise resource use, particularly water and fertiliser, by leveraging Phytech’s data-driven approach and the irrigation companies' expertise.
The first partnership aims to combine Rivulis' global presence in micro irrigation products and solutions with Phytech’s real-time plant health and hydraulic monitoring and automation technology.
Rivulis has integrated its cloud-based precision irrigation subsidiary, called Manna, into Phytech, aiming to enable farmers to optimise plant performance and resource usage with unprecedented accuracy and simplicity.
By merging Phytech’s detailed, sensor-based field data with Manna’s spatial remote sensing capabilities, it is hoped farmers will gain monitoring and insights into their crops, irrigation systems, and fields, alongside actionable irrigation recommendations and closed-loop system automation.
The integration of Manna into Phytech also includes the Jain Logic and Observant offerings in the USA and Australia, respectively.
The second strategic partnership will see Phytech’s technology integrated with Orbia Netafim’s all-in-one irrigation operating system. This aims to provide both sets of customers with deeper visibility into their irrigation environment for faster and more accurate monitoring.
The partnership fully leveraging Orbia’s advanced control and automation capabilities, enabling customers to benefit from more precise and responsive irrigation solutions tailored to the specific needs of their crops. This includes detecting issues like water or fertiliser waste and low pressure, which lead to system malfunctions and higher costs.
Phytech CEO Oren Kind says: “Both Rivulis and Netafim are leaders in their respective fields. Our collaboration with these key players underscores the growing importance of data-driven solutions in modern agriculture. Together, we aim to usher in a new era of sustainable farming, benefiting growers globally.”
